Project
Kent County Oil Service, Inc., a third-generation, family-owned business, has been proudly serving the Warwick, Rhode Island area since 1957. In 2021 Kent Oil reached out to PPWD to develop and implement a digital marketing strategy aimed at increasing their visibility on search engines and promoting their oil and diesel fuel delivery services.
The Result
PPWD launched a targeted advertising campaign on both Google and Bing, significantly increasing both paid and organic traffic. This boost allowed Kent County Oil to broaden its market presence throughout Rhode Island and New England, achieving the online success they aimed for. So far this year, the Google Ads campaigns have led to noticeable improvements in key metrics, including Clicks, Contact Inquiries, and Phone Calls.